With more than 110 years of experience, we've acquired a depth of knowledge.
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At Morgan Foods, we work with our customers to provide the tools that you need to build your categories and move product from the shelf to the shopping cart — and keep consumers coming back.
As a value-added service, Morgan Foods offers you a variety of valuable category management services including:
Category Analyses
- View detailed syndicated data on dollar and volume sales, shares, pricing trends, merchandising activity and promotional lifts.
- Get valuable category and segment sales and pricing trend analysis of new and existing category segments or individual products.
Product Assortment
- Consumer and syndicated information are used to identify consumer preferences across geographies, markets and segments to help develop an individualized product mix specific to your needs.
- Boost your profitability and earn more satisfied customers by identifying growing, declining or omitted products to structure your product portfolio.
- Enhance category penetration with helpful new product recommendations.
- We offer top quality national brand-equivalent products available in a variety of soups including ready-to-serve, condensed and broths as well as beans, sauces and gravies. Consumer panels have shown that our products are as good, if not better, than the National Brand leaders in these categories.
With a focus solely on store brand products and over 110 years of experience, our knowledge along with our value-added services can help you build the best store brand program possible.